Shelves and display shelves are used to display goods in shopping malls. Many customers who call for consultation often say to us: I want a display shelf placed in a home decoration shop. When we asked, what kind of products do you mainly use to show? The voice of the customer on the phone is very confused. What is the main display? It's time to look at the furnishings of our shop. Customers tend to confuse shelves with display shelves

从概念上来说，展示架是货架类别里的一种。他们功能上都是用来摆放商品，但货架是一种比较笼统的称呼，展示架属于一个细分领域。货架是超市、大卖场里常用的摆放商品的容器，它们高大、简陋。

Conceptually, the display rack is one of the shelf categories. They are all used to place goods, but shelf is a more general name, and display shelf belongs to a subdivision field. Shelves are the containers commonly used to place goods in supermarkets and hypermarkets. They are tall and simple.

展示架是经过设计师专门设计，为了突出、展示商品的特色和卖点，在外形和功能上都有起到吸引消费者的目的，并且每一个展示架上都有自己品牌logo，在品牌宣传上面也起到很大作用。

The display rack is specially designed by the designer. In order to highlight and display the characteristics and selling points of the goods, it has the purpose of attracting consumers in appearance and function, and each display rack has its own brand logo, which also plays a great role in brand promotion.

展示架制作以定制为主，几乎没有批发量产。展示架设计公司在充分了解品牌公司的需求和展示商品之后才由设计师着手设计展示架。

The production of display shelves is mainly customized, and there is almost no wholesale mass production. After fully understanding the needs of the brand company and displaying goods, the designer will design the display rack.